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SHARP factory in Japan started to fight in panel a hundred years old SHARP awakening Revelation

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Hon Hai (2317) investment in U.S. panel factory chairman Terry Gou confirmed 2 weeks ago, today it will speed up the implementation of. SHARP executives said yesterday, the case in the first half to start, 3 years after the operation, and this will meet President Trump in Sanming, Japanese Prime Minister Shinzo Abe, is the next 10 years, Japanese companies of US $150 billion (about 4 trillion and 700 billion yuan NT) scheme is an important part of the huge investment.
Market participants have estimated that the purpose of this investment case is likely to be in order to meet the needs of large customer Apple (Apple), so the possibility of small size OLED (organic light-emitting diode) panel factory.
Japan Broadcasting Association (NHK), "Japanese economic news", "Sankei Shimbun" and the Kyodo News Agency were reported, SHARP senior unnamed said yesterday, in order to meet the Trump "made in America" policy, led by the Hon Hai SHARP America panel factory investment projects will be launched this year, the target was put into operation in 2020, and is expected by SHARP or circle display (SDP) led the construction company".

Supply chain will transplant the United States

More noteworthy is that the Abe Shinzo in the American state of Florida on Friday Trump before, SHARP has the plan to inform the government of Japan, will be Andouble as a gift to the Japanese Trump.
If this news is true, will be Guo Dong said the investment in U.S. panel factory has the most clear timetable that Guo Dong may have almost finalized sites in america.
Reported that SHARP will take over the implementation of Guo Dong previously mentioned $7 billion (about 217 billion 900 million yuan) U.S. panel plant investment case, but the amount of investment may be adjusted, and will invite other Japanese companies to join. SHARP hopes to take the case as the core, the Japanese panel supply chain together with the United states.
To be sure, SHARP has been the main bank Mizuho bank and MITSUBISHI UFJ Bank in Tokyo a total of 300 billion yen (about 83 billion 900 million yuan NT) of the new credit line.

Investment to promote cooperation between the United States and Japan

SHARP's investment plan, not only the United States and Japan is expected to promote cooperation, more of Trump declared to create jobs "made in America" policy contribution. By this incentive, SHARP's stock price rose yesterday, the final turn Yang 3.86%, with the highest price of 323 yen closed all day long.
Industry observation, as the panel series from Foxconn "11 firefly 3 nets 2 cloud" concept, can quickly show Foxconn transition effectiveness, so Terry Gou has to face the positive action of investment.
Market research firm WitsView senior research associate Qiu Yubin said: "the Hon Hai, the current investment in Guangzhou 10.5 generation panel plant is the most urgent. Hon Hai in the number of TV OEM orders to go on, must rely on the Guangzhou factory to pay."

Guangzhou 10.5 generation plant urgent

He believes that the recent TV OEM orders but Foxconn million, but the future with SHARP technology and brand, with its own factory in the production and Chinese panel tariff advantage, have the opportunity to sprint contract number, China panel interbank or will be both production line and brand TCL and catch up with the boe.
Secondly, Innolux (3481) and SDP both sides can complement each other, because SDP changed little, the insufficient part depends on the support of the group.
As for the American market, Qiu Yubin said Hon Hai (SHARP) to apple with large customers tied together, so the panel factory specifications are mainly small size, most likely to iPhone will use OLED as an investment target.

Japan is a hundred years old SHARP awakening Revelation

Early Sichuan time in 1912 founded the company, certainly did not think 100 years later, there will be a man named Dai Zhengwu, every day at work after their statue stood erect, and then bowed deeply to the statue, entered the company head office.
The company had to lock Sichuan early production by 1915 famous, invented the pencil without sharpening automatic pen, after the company's name was changed to SHARP (pen), then people gradually forget Zaochuan, only know SHARP. This is a world famous household electrical appliance enterprises, especially in the production of tv.
After a hundred years of business history, suddenly suffered a business crisis. SHARP's heavy financial burden on the back of these years, the company has been unable to move forward. In August 2016, SHARP chose to enter the company's Hon Hai Precision Industry, put into the new head, a hundred years for the first time outside Japan to control. But it is precisely because of the involvement of foreign business practices, SHARP has been reborn.

Abandoned in Japan

All the people to go to the Japanese stationery store, in order to buy an automatic pencil or ball point pen, it is estimated that SHARP will not consciously choose the product. Although the hearts of consumers may not have to buy SHARP products, but in Japan today stationery market, SHARP automatic pen, ballpoint pen, multicolor pen or other manufacturers also difficult to replace the position.
But people know more about SHARP TV and other appliances. You know, because of the single crystal, polycrystalline silicon crystal products have a special technology, more than a decade ago, SHARP is the world's major photovoltaic industry, crystal products provider. If it is solar photovoltaic manufacturers want to generate electricity, it is estimated that the choice of SHARP battery is definitely not a few.
But these are the important factors behind SHARP's operating post. Not only SHARP, Japanese companies do not have any manufacturers of photovoltaic panels in this area to earn profits. Go deep, not only in Japan, once with a great reputation of German companies, the past few years has basically The whole army was wiped out. Of course, China's photovoltaic business, such as Wuxi Suntech Power Holdings, and so on, and now have been able to hear the relevant information. SHARP is an important enterprise in the field of photovoltaic cells, is also taken to the cleaners.
It is because of distractions in photovoltaic cells, and coincided with the global competition the most intense period, but in the main SHARP TV, lost to South Korean enterprises in equipment investment competition.
A serious miscalculation in PV, competition ability on the TV to decline, so SHARP in 2016 on the back of a huge debt of 700 billion yen. Energy-saving, Japan certainly wish to SHARP's technology and brand at home in Japan, President of Japan Industrial Innovation Agency but is responsible for the LCD business Shika Toshino, is not SHARP, "we only have the funds investment and growth prospects of enterprises." Shiga theory. Implication is SHARP does not belong to the promising enterprise.
SHARP is a very good development ability of the enterprise, and Toshiba motor manufacturing capability is very strong. Their two cooperation, it is the powerful combination, but also in the world market to fight." He will be the future of SHARP to Toshiba Co.
The money is borrowed from several Japanese banks, the bank only consider the recovery of investment. The Japanese government is considering the technology can not drain, the brand can not be given to foreign enterprises in vain, as to how to survive SHARP, this is not the government's business.
Public opinion on SHARP is quite severe. Public relations media "Japanese economic news" of Japanese companies, SHARP will start to see, some less harsh criticism of SHARP. The author of the Editorial Committee of Zhongshan Chun history, insist with JAL mode (Enterprise Bankruptcy Reorganization) with serious loss of SHARP.
This means that SHARP funded banks can no longer be able to recover assets. Nikko can be reborn through tax relief way, but the industry is different, SHARP once embarked on the road to bankruptcy, it also means more than 10 million employees will be unemployed.
SHARP was completely abandoned by japan.

Revitalized

SHARP has repeatedly made LCD turnaround plan, but almost no one final realization.
"True in word and resolute", Dai Zhengwu has died.
March 2017 fiscal year, to achieve profitability." November 1, 2016, wearing a rare wearing a good dark suit, tie a red tie at the press conference held in Tokyo, the final accounts of the situation to make a judgment. In September 2016, SHARP made the middle connection accounts show that accounts in March 2017 period should allow the company to have a profit of 79 million yen, of course a little profit for SHARP, what is not, but after all is a turnaround.
Today's SHARP is still difficult. After unloading the heavy burden of photovoltaic cells, organic EL TV profitable? And South Korea LG electronic competition, the Chinese market to explore again, and so on, need to solve a lot of problems.
The only gratifying thing is that SHARP employees now have confidence, his face began to enrich the expression. Older people, the year went to Japan, Daikin, Kubota electric (agricultural machinery) and other enterprises, but the young employees remain, they continue once glorious: SHARP automatic pencil, a solar calculator, intelligent mobile phone screen, LCD TV, these products become fashionable for a time in the future should come out again from SHARP.
Today, SHARP's biggest backer is Hon hai. December 30, 2016, Hon Hai in Guangzhou decided to build the world's largest LCD panel factory, invested 1 trillion yen (about 61 billion yuan). Hon Hai is not short of money, with SHARP in their camp, the liquid crystal technology will play to the extreme. SHARP in the past because of the financial burden is too heavy, but can not invest in technology, but also no longer be able to borrow more money from the bank. Now, Hon Hai to solve the funding problem, Guangzhou factory production of the "10.5 generation" LCD glass substrate, the SHARP business has also been the light of day.
As for the cause of organic EL, SHARP also has a new opportunity for China's development. In the future by Hon Hai investment, SHARP technical staff in China plant, also has a lot of possible.
SHARP this hundred years old, in into the camp after Hon Hai regained its vitality, its brand and technology have vitality. I had talked about a hundred years old people in Japan changed after the continuation of the business situation, now is not only in the country by the Japanese family, overseas enterprises to inherit the Japanese brand and technology, SHARP has made a start from here, a similar case is likely to increase.